About Momentum
The cause of the collapse of major brands is the inability of their competition in maintaining customer loyalty. It also leads to the failure of the target market model and the target group of subjects. As a result, customers who are initially mistaken for loyalty, divert their choice to alternative brands or other businesses that have a very cheap price and with ordinary quality.
This is believed by MobileBridge Momentum as a form of need that needs to be facilitated immediately. Companies need loyal customers, and instead, customers need rewards and quality products to use. MobileBridge is built on an enthusiastic attitude towards loyalty, values, and promotional principles. Using customers as a marketplace as well as a promotional tool, MobileBridge bridges relationships between companies and customers.
MobileBridge is ready to modify the world of marketing and customer loyalty by redefining the way in which companies build and manage relationships with their customers. With Momentum, companies can reward customers in exchange for their attention, business, brand advocacy and data insights, while giving the consumer full control over their personal data and official website.
The platform covers the entire lifecycle of a consumer; from becoming aware of a brand, to evaluation activities and the actual purchase. It continues to drive marketing activities post - purchase, such as the creation of reviews and the direct marketing of customers to their friends.
They in turn help other consumers to validate the brand and strongly influence their buying decisions. They are launching the world’s first blockchain and crypto token based marketing automation platform and the Momentum Token.
It allows companies to use the Momentum Token or launch their own crypto tokens to more accurately engage and reward their customers in exchange for their loyalty, attention and contribution.
The MobileBridge Momentum Token will be the only accepted payment currency used for paying for the use of the new MobileBridge Momentum Platform (MMP).
With Momentum, companies can reward customers in exchange for their attention, business, brand advocacy and data insights, while giving the consumer full control over their personal data.
MobileBridge Momentum revolutionises the marketing and loyalty paradigm. Our blockchain based marketing automation platform rewards customers directly for their attention, business, advocacy and insights they give to their favourite brands and retailers in the form of crypto-currency. This allows companies to directly attract, reward and engage with the customers that matter to them most, without traditional marketing intervention.
Loyalty programs have become a keystone in marketing strategies that support the distribution of a product or service. Despite the production cost increase, brands struggle with a decline in returns, consumers gradually "get used to" the similar proposals, which are reduced to discounts and free coupons.
The Momentum project is an innovative platform for loyalty programs without limits on conditions and the possibility of feedback from the client. Blockchain will keep information about earned points and the archive of promotions held, decentralized applications associated with the brand and allow to issue branded tokens with any programmed conditions.
Smart-contracts and mobile applications allows customers:
- earn tokens for stories or visits to specific addresses of brand's chain;
- acquire referral points from purchases, attracted friends and acquaintances;
- pay for the data collection, posts in social networks, likes, mentions, videos.
The creativity of decentralized marketing will be limited only by imagination and programming language of applications, and tokens can be exchanged for any cryptocurrency or fiat money at the client's request.
The purchase of MobileBridge Momentum Token is an investment in the platform's currency, in which the payment for issuing branded tokens will happen. Creating your own decentralized applications is not necessary, any user can directly use Momentum Token to pay for marketing campaigns with simple conditions that do not require urgent accounting.
Using in MobileBridge Momentum blockchain for smart contracts highlights token's value and gives uniqueness to this startup. Companies will be able not only to produce the virtual "look" of their own currency, but also to link collection coins with QR code or holograms with blockchain of MobileBridge decentralized network.
The MobileBridge Momentum project was in development for one year, "field testing" of ideas was carried out in cooperation with global brands, so launching the finished platform will not be unexpected for many and the token will be demanded from the very beginning.
This is a good reason to prepare for the purchase of MobileBridge Momentum Token and sign up on the ICO website. The names of corporations placing advertising programs, intentions to issue branded coins on the Momentum blockchain will ensure a constant growth of the value of the "domestic currency", supported by a constant exchange of "points" from the million-strong army of these brands' fans.
Redefining the way companies build customer relationships
With Momentum, companies can reward customers in exchange for their attention, business, brand advocacy and data insights, while giving the consumer full control over their personal data.
The MobileBridge Momentum Token
Momentum is a utility token and will be used in four different ways:
A rewards and loyalty token. It is used to reward consumers for their attention, business, brand advocacy and data insights.
A gateway token. The Momentum Token enables consumers to convert company branded loyalty rewards into Momentum Tokens, which in turn can be exchanged for other reward tokens or crypto-currencies.
A platform payment currency. Companies who are using the MobileBridge Momentum Platform will pay for it in Momentum Tokens.
A crypto-currency. An encrypted, decentralised digital currency, holding value and transferred between
1. Marketing automation
Marketing automation is done through comprehensive use of data. Momentum looks at the characteristics and location of its users to achieve mobile marketing automation.
2. Manage data drives
After consumers collect data, Momentum optimizes user offers by using managed data drives to help companies effectively manage their data.
3. Optimize ROI
Momentum provides technical analysts that predict user’s attributes to help them understand market trends. This improves performance of business with use of improved marketing strategies.
4. Security
Users get security by using Momentum since their data is protected, allowing them to access it at their convenience. It therefore improves transparency in company marketing.
5. Crypto marketing automation
The mobile bridge Momentum token is used in crypto marketing automation in the following ways:
i. Rewards token
Consumers who advocate for their brands at Momentum get rewards and loyalty tokens. Momentum makes it possible for them to receive data insights through this; they achieve tokens for being loyal to Momentum.
ii. Gateway token
Consumers exchange retailer loyalty rewards with other reward programs such as cryptourrencies or Momentum tokens. These are referred to as getaway tokens.
iii. Crypto currency
Crypto marketing automation is achieved by consumers in transferring decentralized digital currency known as cryptocurrency.
iv. A platform for paying currency
Momentum crypto marketing automation provides a platform for companies to pay currency in form of momentum tokens.
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author:salsa24
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