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Krios is introducing a new way to collaborate with marketing professionals from around the globe. Businesses can build their own campaigns from scratch and monitor their progress until completion directly on the Krios platform.
The challenge that businesses face with outsourcing marketing is the large number of platforms you need to manage. You need to recruit, communicate, project manage, share files, run ad campaigns, and make payments, and each of these require a separate platform.
Krios will run its own digital currency, KRI, to remove any hassles with bank systems and currency conversions.
— Chris Quinlan, CEO
Question&Answer
How does the Krios token function within the platform and why is it needed? Could the same concept be run without a token and not as a blockchain project?
Krios: The token is the payment mechanism within the platform. This allows for instant payments to your contractors on completion of a task or at an approved milestone, without the hassle of foreign currency conversions, third party payment processors, and banks.
Krios sold 8.8 million tokens in the pre-ICO. How does your everyday user who is not a marketing professional or business looking for marketing professionals participate in the platform?
Krios: Anyone looking to leverage their social media following has the potential to make money from the platform. As businesses look to reach people in new and more effective ways, user endorsements are an increasingly valuable tool. Those with large online followings have been doing this for years, but businesses are now seeing the value in sharing amongst smaller, more intimate and authentic social groups.
How does Krios plan on achieving a network effect for the platform? Is the goal focused on more users first, more marketing professionals first, or both simultaneously?
Krios: We are actively building a pool of marketing professionals so that at launch, the platform will be viable to a business that joins. From there, we will be looking to grow both simultaneously.
Is there any concern with the lack of scalability that the Ethereum network has? If the project encounters transaction speed issues, would the team be open to moving to another blockchain?
Krios: As with any new technology, there can always be problems. The future of the Ethereum network remains to be seen, but we are committed to providing a fast, stable platform so we are open to moving to a different blockchain if that is going to provide the greatest usability.
Krios will allow for those people with a large reach to endorse projects. How will Krios and their endorsers ensure that the endorsement is viewed as ‘genuine/real’ and not fake, like so many endorsements seen today?
Krios: The quality of endorsements really comes down to the quality of the creative design of the ad campaign. This is why we are working hard to get top quality designers, copywriters, and creatives on the platform so that businesses can benefit from the skills and experience of the best available people to get the best campaigns. Our DAPP functions will also allow verification of reach and reviews to provide an accurate history and give buyers the necessary protections.
ICO Alert: What is Krios doing to ensure the platform is very easy to use by those who are not as technologically savvy?
Krios: The platform is being designed with usability as the primary concern. We are also planning a series of tutorial videos to walk users through how to use each function of the platform.
In just over three years, the goal is to make up 10% of the $36 billion digital marketing industry. What would you say to those who think this goal is too ambitious or unrealistic? What advantages does Krios have over the traditional players that make up the $36 billion today?
Krios: We believe in big goals. Aiming high is what drives us to create a better product.
The advantage that we hold is simplicity and convenience. Managing multiple platforms can be confusing, take up time, and create unnecessary bottlenecks. Being able to manage all aspects of a campaign in just one platform streamlines the process and allows for faster results.
How far along is the project today and when can contributors expect to use the platform? What does the full roadmap look like for the rest of 2017 and 2018?
Krios: The platform is in development with Alpha testing happening with a private internal group of testers. Beta testing is scheduled for Q2 of 2018. The full roadmap is available at krios.io and in our whitepaper.
As a non-Krios question, we like to ask for unique predictions for the ICO and cryptocurrency space in the future. Where do you see both in the next 3–5 years?
Krios: Cryptocurrencies are just in their infancy. Bitcoin will be like gold is today. A store of value that is not used for regular transactions. One or two other coins will appear as leaders and become mainstream all over the world for day to day transactions.
Other currencies will continue to be created for specific use cases. Some will succeed, most will not.
Platform Overview
The Krios platform is designed to enhance the relationship between advertisers (the company selling the products or service), publishers (the individual or company that is advertising the product or service in exchange for commissions), and customers (the individuals who are being called to action).
This relationship is fostered via Krios’ web and mobile platform:
Using Krios coins (KRI), advertisers get access to the Krios ecosystem and can use KRI tokens as a secure and transparent method for confirming and conducting transactions within the platform, where companies run efficient and cost-effective digital marketing campaigns.
To start, companies fill out details about their product or service, budget, needs, and timeline. The details are analyzed by Krios’ matching algorithm, which then presents the firm with several professional candidates or companies who fit the requirements of the request.
Companies can then build and manage their marketing campaigns on the platform, recruiting a variety of professionals (content managers, social media managers, advertisement managers, graphic designers, etc.) based on the specific needs of the advertiser.
Once a company selects which professionals are required, a deal is stuck between each party using the platform’s blockchain smart contract technology.
Krios also has an affiliate network with over 30,000 influencers. Within this network, businesses can be matched with endorsers who are looking to sell their services, eliminating the time and money required to discover and negotiate deals with endorsers in the general marketplace.
The Krios Coin (KRI)
The Krios coin is an ERC20 standard token that gives users access to the Krios platform and services. It is also the currency used for making transactions between publishers, advertisers, and marketing service providers on the platform. Krios coins can be bought on public cryptocurrency exchanges and stored in Krios wallets on the platform.
Company Updates
KRI will be releasing their app to the first 100 people using Android. Users who download and use the app will also get access to free KRI tokens
Development update – Krios has recently released their first video tutorial on how to use certain parts of the platform and showed it functioning
Live tests: Krios has completed two live tests for their Mainnet on the Ethereum network. The tests involved running two live campaigns from start to finish.
Partnerships: Krios has secured three new technology partnerships that are designed to meet the need for freelancers on the Krios platform and to have fiat value maintained throughout the period of job completion, despite the volatility of cryptocurrencies.
Team Restructure: Krios has restructured their team from the one that assisted in launching and the ICO to one that is now focused on business growth. In doing this, the company has hired four significant new team members who will play a key role in the development of the company’s blockchain ecosystem.
New exchange listing: KRI tokens are now listed on the LATOKEN LATOKEN is a rapidly growing crypto exchange focusing on liquidity for new tokens. The exchange has over $30m in daily turnover, more than 80,000 registered traders and 180+ crypto pairs available for trading.
Telegram Competition: Krios will be running a biweekly Telegram competition with KRI token prizes. For the first competition, all participants need to do is take a selfie holding a sign that says #WeAreKri and post it in the Telegram! The winner will be drawn at random and with 3 lucky winners receiving a share in the prize of 10,000 KRI.
New Bounty Program: Krios has launched a new Bounty program with the following details:
A new bounty phase will occur every month and will last until the end of the month
The first bounty will have 5 million coins available
Each bounty following this will have up to 2 million coins available
The number of coins available in each will depend on the other events/promotions Krios has planned
Users will be able to participate by registering on the Krios website or on BitcoinTalk when the bounty is posted. Additional details will be on a “Bounty” tab on the Krios website
Coins will be released after phase 12.
Users will report weekly contributions to bounty managers using a submission claim form.
For more info
Krios Founding Team
Paul Holland LinkedIn
Chief Marketing Officer
Christopher Quinlan LinkedIn
Chief Executive Officer
Jasminna Livadaru LinkedIn
Chief Operations Officer
Michael Reece LinkedIn
Chief Technical officer
Jimmy Yang
Web Developer
Mason Ali
Head - Research and Development
Connor Quinlan
Head - Partnerships and Innovations
Bobby Barone LinkedIn
Head - Business Development, America
Emal Safi LinkedIn
Head - Development
Youness Ellouzi
SEO manager
Justice Otto LinkedIn
Head – HR
Bradley Riley
Head - Social Media
For More Information About Krios:
author:Chubylaw
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